Health Innovation East FAQs

Health Innovation East staff stand outside together

We will continue to turn great ideas into positive health impact as Health Innovation East.

Read our FAQs below to find out what our name change means for you and how we are supporting our partners through the transition.

Why is Eastern AHSN becoming Health Innovation East?

The government and NHS England have relicensed England’s 15 s (AHSNs) to better reflect their role as the innovation arm of the NHS. As a result Eastern AHSN is becoming ‘Health Innovation East’.

When does the change take effect?

Eastern AHSN will become Health Innovation East on 1 October 2023.

Is anything else changing?

While our name is changing, our work is not. We are the same company of specialists committed to turning great ideas into positive health impact.

We will continue our work in the East of England and beyond – supporting the spread of innovation across the healthcare system, helping innovators to thrive and boosting economic growth.

Will anything change about the way we partner with Health Innovation East?

Healthcare providers, academia, industry, innovators and patients with lived experience.

  • No – the only difference is our name is changing.

Suppliers and service providers

  • No – there won’t be any changes to the way we partner.

Where can we learn more about Health Innovation East?

Between 18 September and 1 October, we’ll be in touch to let you know more about our new name, our programmes and our priorities.

Please consider signing up for the Health Innovation East newsletter for quarterly updates on our work.

How do we get in touch with Health Innovation East?

You can contact us at (after 1 October), or before 1 October.

Who should we contact with questions or for support?

For general enquiries;

  • Before 1 October: please reach out to
  • From 1 October: please contact

For questions about our new name, brand, or communications

  • Contact Joe Swann, Head of Communication and Engagement, at brand@healthinnovationeast (after 2 October).

How are your website and social media channels changing?

Changes to our website and social media channels will be seamless.

From 1 October:

  • Visit us at:
  • Follow us on Twitter (X): @HealthInnovEast
  • Join us on LinkedIn: @HealthInnovationEast
  • Connect on Instagram at: @HealthInnovationEast

How can we update our materials?

Health Innovation East logo

Please click here for a PNG version of the Health Innovation East logo.

If you would like a high resolution copy of the logo, or if you would like advice on the use of our logo in your work or on your organisation’s website please contact

Health Innovation East description

For advice on the use of the messages below – in your communications or on your organisation’s website – please contact

Health Innovation East in 23 words: Health Innovation East turns ideas into health impact by bringing together all partners in the health sector to develop anddeliver innovative care.

Health Innovation East in 100 words: Our purpose at Health Innovation East is to turn great ideas into positive health impact. We were established by the NHS to convene all partners in the health sector, to develop and deliver innovative solutions in health and care. Our focus is the East of England, but we are part of a national network which enables us to deliver at scale. Citizens, academia, health services and industry will achieve more working together than they will in isolation. Our job is to make this happen. We do this by helping innovators to navigate complex systems, generate value propositions and connect stakeholders to overcome challenges together.



If you cannot find the answer to your question, please get in touch by emailing